Head of Marketing

Our company is looking for a hard-working talented Marketing Director who is eager for progressive career growth and participation in multi-dimensional projects.

Note that this opening will first focus on Corporate Sports development but might also work on other companies/projects within the Group.

You Will:

  • Work closely with the CEO and executive team to refine the target market and set company-wide growth goals.
  • Craft Corporate Sports’ go-to-market and overarching marketing strategy to achieve those goals.
  • Develop and refine the Corporate Sports brand, including brand strategy, visual identity, to crystalize the value proposition and position the company as an industry leader.
  • Oversee the execution and evaluation of a wide range of marketing campaigns across key verticals and channels (owned, earned, and paid) to drive user acquisition.
  • Work with the CEO and external agencies to identify and pursue media interviews, speaking engagements, and other opportunities to showcase Corporate Sports’ value and differentiate it in the sports & wellness landscape.
  • Build, manage, and leverage a network of strategic partners who will serve as evangelists of the Corporate Sports brand and platform.
  • Collaborate with product and research teams to inform product priorities and strategies that optimize user retention and engagement.
  • Recruit, cultivate, and lead a high-performing, collaborative team of marketing and communications professionals.
  • Forecast and allocate an annual departmental budget, set goals and metrics, and measure and report out on progress.

You’ll Be A Great Fit If You Are:

  • An accomplished marketing executive with 12+ years of relevant experience, including 5+ years in a leadership role, ideally at an event company.
  • Passionate about and experienced (professionally or personally) with the sport & wellness industry.
  • Experienced in developing successful marketing and brand strategies and running campaigns in early-stage or high-growth environments.
  • Deeply knowledgeable about a variety of marketing verticals and channels (owned, earned, and paid), especially the latest digital mediums.
  • An expert at running analytically-rigorous marketing experiments and making objective, data-driven decisions.
  • A driven problem-solver who sets ambitious goals, rolls up their sleeves to get things done, and continuously iterates based on results.
  • A world-class communicator who possesses excellent interpersonal, public speaking, and writing skills.
  • Intellectually curious and passionate about coming up with creative ways to acquire target users more efficiently and effectively.
  • A high-EQ leader with a history of building, developing, and retaining outstanding teams.
Job Category: Marketing
Job Type: Full Time
Job Location: Dubai

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